One of the best, and fastest ways of getting an exhibition is organising your own. This article highlights the key things to consider if you decide on a D.I.Y. approach.
At the start of your career, you need to be proactive about organising your own exhibitions.
Promoting these self-initiated shows will raise your profile. Do this effectively, and you’re more likely to get invited to take part in more formal gallery shows later.
Finding a space
The Empty Shops Network’s howtopopup resource provides information and advice on setting up a pop-up project or exhibition space.
Funding your exhibition
You could apply for funding to cover exhibition costs. You might try and get sponsorship that provides useful goods or services. For example, offer to promote a local wine shop on your publicity in return for free drinks at your private view.
Promoting your exhibition
- Write and send out a press release
- List your exhibitions on newsletters and listing websites
- Send out an e-newsletter to participating artist contacts / mailing list
- Promote the show on social media
- Put posters or flyers in local business (always ask for permission)